Zero to ~$100K/month and a first showroom
Built the channel mix from scratch on Meta + Google with custom creative. Outcome: opened a first showroom and built out an in-house sales team.
For remodeling, roofing, HVAC, plumbing, fencing, flooring, and home service operators in Lewisville, TX and surrounding Denton County. Lewisville is a sleeper market for outdoor living, pool service, dock and waterfront work because of Lake Lewisville, plus steady demand for roofing and remodeling in the Castle Hills 75056 master-planned area.
Pay-per-lead with Google Guaranteed badge in Lewisville
Zip-level targeting for 75056, 75067, 75077
Before/after and jobsite creative aimed at Lewisville homeowners
Map pack visibility in Lewisville, TX and neighboring areas
Sub-60-second response time, every lead
Every dollar tied to a booked job
Zero to ~$100K/month and a first showroom
Built the channel mix from scratch on Meta + Google with custom creative. Outcome: opened a first showroom and built out an in-house sales team.
300% more flooring leads at $65/lead
Tripled lead volume with disciplined creative testing and tight geo-targeting across the DFW metro.
300% revenue growth, with remodeling as a standout
Scaled core landscaping demand and stood up a high-margin remodeling line.
Established digital presence across northwest DFW
Built a high-intent restoration and remodeling pipeline backed by a full tracking stack.
Yes. Lake Lewisville has 230+ miles of shoreline and waterfront homeowners specifically search for dock builders, boat lift service, lakefront landscaping, and waterproofing. Geo-fenced campaigns around 75077 and 75067 lakefront zips work.
Castle Hills (75056) is a master-planned community with HOA standards, higher home values, and homeowners who specifically search for high-end remodelers and outdoor living designers, not service-call contractors. Different keywords, different offers.
Outdoor living and pool work peak February through June (homeowners want it ready by summer). Roofing peaks April through September following spring hail. Remodeling is year-round but indexes higher Q4-Q1.
Depends on service line and city. Our DFW remodeling clients run $50-$100 per qualified lead consistently. Volume service work (HVAC, plumbing service calls) lands $15-$40. We've held flooring CPL at $65 with disciplined creative.
No. Ad spend is always quoted and billed separately from management fees. You see exactly what's going to Google, Meta, and LSA every month - and we tell you when to add or pull budget.
Yes. We run campaigns across all of DFW and nationally. Our system isn't market-specific, it's industry-specific - the city page just exists because Google rewards local relevance.
30-minute strategy call. We'll review your current spend, your tracking, and where the leaks are.
Lewisville contractors work three different markets inside one city: older 1970s to 1990s homes near Old Town that need repair and replacement, the Castle Hills master-planned area where owners buy remodeling and outdoor living, and Lake Lewisville waterfront properties that need dock and shoreline work. Track cost per signed job separately for each.
Lewisville grew in waves. The neighborhoods around Old Town and along the I-35E corridor are largely 1970s to 1990s single-family homes and a large share of apartments and townhomes. Vista Ridge and the areas west of the lake filled in through the 1990s and 2000s, and Castle Hills on the Denton County side was built out from the late 1990s into the 2010s with larger homes under HOA standards.
Each wave drives different trades. The older stock buys roof replacement, HVAC change-outs, plumbing repair and foundation work. Castle Hills owners buy kitchen and primary bath remodels, outdoor kitchens, pools and pergolas built to HOA guidelines. Waterfront owners near Lake Lewisville buy dock repair, boat lifts, retaining walls and drainage. Multifamily properties add a commercial maintenance and make-ready market that single-family contractors can serve.
Spring hail and wind drive roofing and gutter demand, and summer heat drives HVAC. The lake adds its own season: outdoor living and pool projects are planned in late winter and spring so they are ready for summer, and dock and shoreline work follows lake levels, which rise after heavy rain and drop during drought. Low water exposes damage and opens a window for repair.
A Lewisville campaign calendar therefore runs outdoor living and pool ads ahead of spring, storm-ready roofing ad groups through hail season, HVAC through summer, and interior remodeling through the cooler months when outdoor work slows.
Lewisville sits between Carrollton and Coppell to the south, Flower Mound and Highland Village to the west, The Colony and Frisco to the east, and Denton further north. Buyers in Castle Hills often search alongside Plano and Frisco contractors, while buyers near Old Town compare Carrollton and Denton providers. Waterfront owners search by the lake rather than the city.
That means a Lewisville contractor should run separate campaigns by sub-market instead of one city-wide campaign: lake terms around 75067 and 75077, Castle Hills terms in 75056, and service terms across the older core. Each has a different set of competitors.
Take an illustrative outdoor living company serving Castle Hills and the lake on DM's Core plan at $3,000 per month in management, plus its own ad spend paid directly to the platforms. These figures show how the report is built and are not benchmarks. Suppose ad spend for the month is $4,000, so total marketing cost is $7,000.
The report follows every tracked call and form through design consultations, proposals and signed contracts, split by sub-market. If the month produced 4 signed projects, cost per signed job is $7,000 divided by 4, or $1,750. Splitting the result shows whether Castle Hills patios or lakefront retaining walls are signing at the better cost, and the budget follows the answer.
A company adding roofing or remodeling as a second line might move to Growth at $4,500 per month, and a multi-line operator to Full Service at $9,000 per month. The calculation stays the same: total marketing cost divided by signed jobs, by source and sub-market.